What do back pain, stress and breast cancer have in common?
Recent research shows that massage therapy provides relief for people suffering from each of these conditions and that it is an effective complement to medical care.
Consumers have long suspected that massage helps promote a healthy and balanced lifestyle. As more research demonstrates the effectiveness of massage therapy for helping to treat common ailments like low back pain, more consumers are seeking massage to improve their overall wellness and health.
Consumers aren’t the only people recognizing the benefits of massage. Physicians and other healthcare providers are increasingly recommending massage therapy to their patients as a supplement to traditional health care. According to one national survey, 54 percent of primary care physicians and family practitioners would encourage their patients to pursue massage therapy as a treatment. Consumers surveyed over the last three years say that when they discuss therapeutic massage with their physicians, more than 70% responded favorably.